"Why ZIP ZIP ZIP When ONE ZIP does it!"

Small Print:
For carefree summer days and lights, carry a Zippo - the lighter that never misses. Zip!... and Zippo is lit - even in wind or rain. And you get free repair service. No one has ever paid a cent to repair a Zippo. Ask your dealer to show you color-bright Zippo vacation-time models priced from $3.00. For best results, with any lighter, always use Zippo Flints and Fluid. Prices slightly higher in Canada.

Zippo. The one-zip windproof lighter.

Zippo Lighters